It’s Child’s Play: Advergaming and the Online Marketing of Food to Children

Kaiser Family Foundation, 2006. It’s Child’s Play: Advergaming and the Online Marketing of Food to Children. Education and Health 24(3),44-45. PDF

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Comments about SHEU

"The data from the 2018/19 survey is still in heavy use here, the physical activity related findings were pivotal in changing the relevant strategy recently to target less active groups like girls towards the end of secondary school, and I’ve three fairly hefty jobs on the to-do list that will use the data with other sources to identify target schools for mental health and physical activity projects, and another looking at community safety. I call it the gift that keeps giving and that certainly seems to be the case!"

Senior Public Health Specialist (Intelligence)

"I would like to say that this survey was very useful and made me realise things about PE and health that I had never realised before......Food at school is groovy, especially if your school does Jamie Olivers School Dinners. Viva apples and thanks for the survey." Female pupil, 13 yrs old

Female pupil, 13yrs

"The service you provide is of national significance." Health Development Agency

Health Development Agency

At the time, the results were very useful and the feedback report very useful and insightful. Significant changes will occur in our schools health and wellbeing provision next year and conducting another survey will certainly help me to ensure I am planning effectively for the needs of our pupils.

Head of Health and Wellbeing

"On behalf of all the health promoters in Scotland I would like to say a big thank to you and your colleagues for your excellent work over the years. This includes not only your survey work but your role as a visiting examiner in Scotland and adviser on course development."
Tribute from a Health Commissioner to John Balding, presented at his retirement lunch, May 2005

Health Commissioner

"SHEU data proved the best source of the kind of information we were looking for (...) to provide research support to the National Healthy Schools Programme." 

Department of Health

"I really think that the HRBQ is a wonderful piece of work in terms of getting useful information for so many different organisations in one go." Healthy Children's Research and Statistics Officer

Research and Statistics Officer

 “The (SHEU survey) helped us to prioritise where we needed to be in terms of PSHE education. We delivered assemblies based on the evidence as well as curriculum development, and dealt with whole school issues – particularly in regard to pastoral care. The answers received to the question on the survey “Who are you most likely to approach if you needed help” worried staff as “teacher” was not a popular answer. Subsequently the staff asked themselves why this had happened and what needed to be done to address the issue. There was more emphasis on wider aspects of PSHE education delivery, which needed more attention.

To summarise, the (SHEU survey) allows the PSHE department to assess the impact of teaching and learning and modify future lessons accordingly. It allows our school to look at whole school issues such as the extent to which the pastoral care system is meeting the needs of our pupils. It helps us to do need analysis of our pupils. It helps to provide important evidence for SEF / the extent to which we are meeting wellbeing indicators / National Healthy School standards.”  

Secondary School Head

"I have valued greatly the work I have done with the team in Exeter, it has been a highlight of my years here." Health Promotion Specialist

Health Promotion Specialist

"Thanks for presenting the survey to local schools this morning, I just wanted to thank you for such interesting and thought-provoking information.  
I’m really glad we were able to take part - the information (particularly headline data and differences) will support us to have some really interesting questions with the Year group as a whole about the sense they’re making of this; what they think it might mean in terms of changes they might make, and what they need to support them in this."

Deputy Headteacher